Investors
A vertical software play in a trillion-dollar trade.
The diamond and jewellery industry is enormous, high-value and structurally under-digitised. plenty100 is building the system of record for it, with working software running live operations today.
The opportunity
Under-digitised, high value, sticky
Vertical SaaS wins where an industry has specific workflows that horizontal tools cannot serve. The jewellery trade is close to a textbook case.
Specific workflows
Certificates, Rap pricing, memo, appro, consignment, one-of-a-kind stock and component-to-piece links. General inventory software cannot do this, and the trade knows it.
High value per item
Software cost is trivial against the value of the stock it controls, which supports healthy pricing and a short sales cycle once the fit is clear.
Structural stickiness
Once a business's inventory record lives in the platform, with its history, appro and invoices attached, it becomes the operational backbone.
Why now
Three forces converging
The industry has been able to defer digitisation for a long time. That window is closing.
Margin compression
Lab-grown supply has reset pricing. Operational efficiency has become a survival question rather than an improvement project.
Traceability expectations
Provenance requirements push the industry toward item-level digital records with a full history.
Generational change
Buyers and owners entering the trade now expect to work the way every other industry already does.
Where we are
100% of your businesses, Plenty control.Software first, story second
This is not a concept raise. The platform exists, it runs real operations, and the commercial model is being tested with paying customers.
The raise
What we are building next
Capital is directed at commercialisation: taking a platform that already works for its first customers and turning it into a repeatable, international, multi-tenant SaaS business.
Go to market
Building the commercial engine to acquire trading businesses beyond the founding customers, market by market.
Product depth
Extending the AI and analytics layers, the parts of the platform that make it hard to leave.
Infrastructure
Scaling the platform for multi-market, multi-tenant growth, with the isolation and audit that the trade expects.
Request the investor materials
We will share the business plan, a product walkthrough and the current commercial position under NDA.